Executive Breakfast Event

Best Practices for Pricing, Licensing and Packaging from Industry Experts and Customers

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An Exclusive Discussion

Join us for an executive breakfast bringing together software vendors and intelligent device manufacturers to explore modern strategies for software and AI monetization.

Through a mix of expert perspectives, real-world experiences and interactive discussions, this event will provide practical insights on how to design flexible pricing, packaging and licensing models that support sustainable growth.

Beyond the presentations, the morning is designed to encourage open dialogue and peer exchange — giving you the opportunity to share challenges, compare approaches and learn directly from industry leaders and fellow executives.

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Key Discussion Topics

• Protect Your Software and Intellectual Property
  Discover strategies to safeguard your software and AI innovations against hacking, piracy and misuse — protecting both revenue streams and brand reputation.
  
  
• License Flexibly and Consistency Across Deployment Models
  Learn how to manage licensing across all deployment models from a centralized platform —supporting on-premises, SaaS, hybrid and cloud deployment, both offline and online.
  
  
• Accelerate Growth with Dynamic Pricing and Packaging
  Explore how flexible pricing, packaging and configurable licensing models — including subscription, perpetual and usage-based approaches — can unlock new revenue opportunities.without requiring engineering involvement.
  
  
• Improve Operational Efficiency
  See how automated licensing and packaging processes can integrate seamlessly with your existing systems, including CRM and ERP platforms.
  
  
• Increase Sales with Data Insights
  Capitalize on license usage data to determine upcoming renewals, upsells and cross sells.

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Agenda

8:45 am – Doors Open

8:45 am to 9:15 am – Coffee Reception

9:15 am to 11:00 am – Expert Presentations, Real-World Experiences, Peer Discussions and Chef’s Breakfast

11:00 am to 12:00 pm – Networking

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Why Attend?

• Practical Insights
  Gain actionable strategies to evolve your pricing, packaging and monetization models.
  
  
• Expert Perspectives
  Hear from industry specialists and practitioners shaping the future of software monetization.
  
  
• Meaningful Connections
  Network with peers, experts, and industry leaders who share similar challenges and ambitions.
  
  
• Peer Exchange
  Engage in meaningful discussions with executives facing similar market challenges.
  
  
• Future-Ready Strategies
  Build a monetization approach designed for a software- and AI-driven business environment.

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Speakers

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Attendance is by invitation only and is complimentary.