Strategies for Smarter Monetization and Revenue Optimization
Location: The Ivy, West St
Date: 21st October 2025
Time: 8:00am – 11:00am

Hosted by:
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Key Topics:
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Flexible Licensing for Growth
Adapt to hybrid environments with licensing models that support on-prem, cloud, and embedded delivery – enabling scalable, user-friendly adoption.
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Pricing & Packaging Strategies
Modernize your approach with value-based or usage-driven models that drive expansion and customer retention.
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IP Protection & Compliance
Secure your software against tampering, reverse engineering, and misuse. Stay ahead of regulatory demands like the EU Cyber Resilience Act.
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Unlocking Value in AI
Gain an early look at how licensing frameworks can support the protection and monetization of proprietary AI components
Who Should Attend?
This event is designed for leaders responsible for driving revenue and transformation through software, including:
- Chief Revenue Officers (CROs)
- Product Managers & Product Marketers
- Licensing & Monetization Leaders
- Commercial & Operations Directors
Gain insight into how peers are modernizing software models to unlock sustained, scalable growth.
Why Attend?
- Maximize Growth Potential
Turn licensing into a strategic growth lever with scalable, customer-centric monetization models. - Simplify Monetization Across Environments
Support consistent value delivery across SaaS, embedded, and hybrid deployments. - Protect What You Build
Safeguard both software and emerging IP assets like AI models to protect revenue. - Gain Real-World Insights
Hear from Thales experts and peers solving similar monetization and protection challenges.
Don’t miss your chance to join senior leaders, analysts, and innovators in shaping the future of software monetization through trusted licensing, protection, and compliance. Secure your spot now and accelerate your software transformation.
Attendance is by invitation only and complimentary.