Upcoming event

Accelerating Software-Driven Growth 

October 21, 2025

Strategies for Smarter Monetization and Revenue Optimization

Location: The Ivy, West St
Date: 21st October 2025
Time: 8:00am – 11:00am

Hosted by:

.

In today’s evolving software economy, optimizing monetization models is critical to enabling growth. As portfolios expand and customer expectations shift, modern software licensing and packaging strategies are critical to scaling efficiently, maximizing recurring revenue, and maintaining control.
 
Join Thales for an exclusive executive breakfast exploring how to optimize your software business model for growth — with practical strategies to modernize licensing, simplify adoption, and secure your IP.
This session will also explore the growing importance of protecting and monetizing high-value assets such as AI models, as part of a broader monetization strategy.

Key Topics:

  • Flexible Licensing for Growth

    Adapt to hybrid environments with licensing models that support on-prem, cloud, and embedded delivery – enabling scalable, user-friendly adoption.

  • Pricing & Packaging Strategies

    Modernize your approach with value-based or usage-driven models that drive expansion and customer retention.

  • IP Protection & Compliance

    Secure your software against tampering, reverse engineering, and misuse. Stay ahead of regulatory demands like the EU Cyber Resilience Act.

  • Unlocking Value in AI

    Gain an early look at how licensing frameworks can support the protection and monetization of proprietary AI components

Who Should Attend?

This event is designed for leaders responsible for driving revenue and transformation through software, including:

  • Chief Revenue Officers (CROs)
  • Product Managers & Product Marketers
  • Licensing & Monetization Leaders
  • Commercial & Operations Directors

Gain insight into how peers are modernizing software models to unlock sustained, scalable growth.

Why Attend?

  • Maximize Growth Potential
    Turn licensing into a strategic growth lever with scalable, customer-centric monetization models.
  • Simplify Monetization Across Environments
    Support consistent value delivery across SaaS, embedded, and hybrid deployments.
  • Protect What You Build
    Safeguard both software and emerging IP assets like AI models to protect revenue.
  • Gain Real-World Insights
    Hear from Thales experts and peers solving similar monetization and protection challenges.


Don’t miss your chance to join senior leaders, analysts, and innovators in shaping the future of software monetization through trusted licensing, protection, and compliance. Secure your spot now and accelerate your software transformation.

 

Attendance is by invitation only and complimentary.

Register now to secure your place

Hosted By:

Strategies for Smarter Monetization and Revenue Optimization

Location: The Ivy, West St
Date: 21st October 2025
Time: 8:00am – 11:00am

Hosted by:

.

In today’s evolving software economy, optimizing monetization models is critical to enabling growth. As portfolios expand and customer expectations shift, modern software licensing and packaging strategies are critical to scaling efficiently, maximizing recurring revenue, and maintaining control.
 
Join Thales for an exclusive executive breakfast exploring how to optimize your software business model for growth — with practical strategies to modernize licensing, simplify adoption, and secure your IP.
This session will also explore the growing importance of protecting and monetizing high-value assets such as AI models, as part of a broader monetization strategy.

Key Topics:

  • Flexible Licensing for Growth

    Adapt to hybrid environments with licensing models that support on-prem, cloud, and embedded delivery – enabling scalable, user-friendly adoption.

  • Pricing & Packaging Strategies

    Modernize your approach with value-based or usage-driven models that drive expansion and customer retention.

  • IP Protection & Compliance

    Secure your software against tampering, reverse engineering, and misuse. Stay ahead of regulatory demands like the EU Cyber Resilience Act.

  • Unlocking Value in AI

    Gain an early look at how licensing frameworks can support the protection and monetization of proprietary AI components

Who Should Attend?

This event is designed for leaders responsible for driving revenue and transformation through software, including:

  • Chief Revenue Officers (CROs)
  • Product Managers & Product Marketers
  • Licensing & Monetization Leaders
  • Commercial & Operations Directors

Gain insight into how peers are modernizing software models to unlock sustained, scalable growth.

Why Attend?

  • Maximize Growth Potential
    Turn licensing into a strategic growth lever with scalable, customer-centric monetization models.
  • Simplify Monetization Across Environments
    Support consistent value delivery across SaaS, embedded, and hybrid deployments.
  • Protect What You Build
    Safeguard both software and emerging IP assets like AI models to protect revenue.
  • Gain Real-World Insights
    Hear from Thales experts and peers solving similar monetization and protection challenges.


Don’t miss your chance to join senior leaders, analysts, and innovators in shaping the future of software monetization through trusted licensing, protection, and compliance. Secure your spot now and accelerate your software transformation.

 

Attendance is by invitation only and complimentary.

Register now to secure your place

Hosted By:

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